What you need to learn in order to play....

Wanna know why there's a LEGO Learning Company?

At LEGO Company we feel we have a special responsibility to respect and nurture the way children play, learn and thrive. As a part of the LEGO Company we have unparalleled access to a wealth of experience and expertise in play and learning. Our opportunity is to bring this collective knowledge and insight to new audiences, while at the same time generate helpful feedback to the people who design and build the company's play experiences.

This is a good thing. Another good thing is their collection of Papers within which I found a report called " What do Children need to Learn to become Powerful Players in the World and Work life of Tomorrow?". Written by Anne Flemmert Jensen, Senior Researcher of LEGO Learning Institute.

Parents, educators, politicians - and not least companies producing tools for children - need to acknowledge that we live in a world characterized by increasing diversity, fragmentation and complexity. In such a world knowing the drills of reading, writing, and arithmetic is of course necessary, but by far not enough. We have to empower children to become active players in such a world; to become creative and innovative thinkers rather than reproducers. To become skilled at using different media to communicate and create new messages rather than just becoming passive receivers of entertainment. As Dean Kamen, Founder, F.I.R.S.T. has said: "We need to show kids that it's more fun to design and create a video game than to play one." Thereby we enable children to become powerful players in tomorrow’s society.

Hence, if I do say so myself, Junkyard Sports.